If Masquerade was a busy episode of Alias that needed to function as both ostensibly the beginning of a two-part episode, and deal with the reverberations from the mid-section of the run, then Snowman ranks as one of the most disposable outings in Alias’ debut season.
Snowman in any other series would have been a two-part episode expressly designed for our protagonist Sydney Bristow to enjoy a brief romantic attachment that would in no way impinge on the formula of the show. As discussed in Masquerade, this kind of plot device would often be deployed in TV shows across the 1990’s which balanced stand-alone storytelling with a level of narrative serialisation; any number of Star Trek characters across The Next Generation, Deep Space Nine, Voyager or Enterprise for example as one of the worst offenders for this trope. The problem with the character who serves this function in Alias, Noah Hicks, and the problem with Snowman in general, is that it has to function within a broader ongoing serialised narrative that is ramping up for the climactic beats of the season.
By this point in the twenty-two episode season, Sydney is simultaneously balancing her role as a double agent for the CIA inside the sinister SD-6, reeling from the revelations that her mother was secretly a KGB agent but is also in fact still alive, now aware she is central to an arcane, esoteric prophecy by a 15th century genius who predicted she could be some kind of human weapon of mass destruction *and* she is having to keep all of this secret from her two best friends, plus has steadily been developing an attachment to her CIA handler which goes beyond professional concern. Where exactly *could* any kind of meaningful love story fit amidst such a dense stack of open and ongoing plot lines? Especially when each episode has to service the majority of them at once.
Snowman ends up being an episode which focuses on the one story element that, in the long run, is never going to matter.